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Tactics List 59/59
Repurpose your blog posts for more traffic
Improve your user onboarding experience
Do proper keyword research
Get visitors onto an email list
Add pricing tiers
Revenue

Add pricing tiers

You don’t need more features, you need smarter pricing. This tactic maximizes your revenue by splitting your offer into tiers.

Add Open Graph tags to your site
Reverse your pricing tiers
Offer volume discounts
Use images when sharing content on social media
Switch from a free trial to a money back guarantee
Utilize marketplace marketing
Send exit surveys to customers you lose
Stamp out the bugs
Never stop selling
Comment on blogs in your niche
Simplify your checkout page
Don’t over-optimize your pages
Make more products for your customers
Send push notifications
Retention

Send push notifications

This tactic can enhance retention for your app. And if you don’t have an app, there’s an easy way to get one for your site…

Recover abandoned carts with followup emails
Add a “fake” pricing tier
Provide exceptional customer support
Reverse guest blogging
Decrease billing cycles
Add urgency to the sale
Rewrite title tags
Traffic

Rewrite title tags

There’s more to title tags than keywords and your competitors are probably missing out on this…

Share content on niche social sites
Run an event-based promotion
Hello anyone home?
Implement a wallet system for payments
Recommend other products as an affiliate
Make it hard to say “Goodbye”
Retention

Make it hard to say “Goodbye”

Even happy customers won’t stick around if they can easily try a competitor’s product. Make switching harder to improve retention and customer lifetime value.

Add credibility to your site
Add Schema markup
Traffic

Add Schema markup

Want more traffic from Google? Learn how to get images, star ratings, and more into the search engine results pages.

Use live chat to address doubts
Stay in touch
Rewrite meta descriptions
Deliver unexpected surprises
Answer questions on Q&A Sites
Write better email subject lines
Make feedback submission painless
Optimize your site architecture
Align with your customers’ values
Implement a risk reversal
Optimize your content for keywords
Syndicate your content
Setup a loyalty program
Share your content on major social networks
Build links to your site
Ship it for free
Revenue

Ship it for free

Switching from paid to free shipping may be the simplest and biggest revenue boosting tactic for eCommerce stores.

Write for someone else’s site
Make account reactivation easy
Reactivate customer accounts
Don’t limit sales to credit card payments
Speed up your site
Revenue

Speed up your site

Despite your best marketing efforts, a slow site can yank your conversions down. Keep the customers coming by speeding up your site.

Send push notifications on the web
Send transactional emails
Update existing content
Train your customers